Elevating F&F from Supermarket fashion to holistic lifestyle brand
The Challenge
XXXX
Actions
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Define audience, approach and moments of elevation
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Bring in premium aesthetic
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Create playbook for all productions to adopt curated style, relevant trends and fashion-first mindset
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Seasonal moments to disrupt the space
The Results
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Average XXX Yearly Audience Growth
Between 2023-2025
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XXXM+ Impressions & Views YoY Average
Based on 2024 & 2025
-
XX% increase in engagement YoY
Based on 2024 & 2025